The Blog

    Fear is not a word that is associated with entrepreneurship. Its antonym, fearlessness, often anoints a list of favorable entrepreneurial traits. Yet, show

  I make a living of not knowing. That sounds like an odd statement, but it is true. I embrace not knowing and see it

    In a recent article, I provided an overview of each critical characteristic. In this one, I want to explore the foundational aspect of

    You’ve been working your ass off but still feel stuck. Growth has slowed, cash flow is tight, and the business has plateaued. Why,

  We are fixated on unicorns. Brands that experience rapid growth and get acquired for some crazy revenue multiple. It is the exalted “exit.” Forget

I am the CPG contrarian. I don’t buy into the hockey stick, unicorn, big exit mindset. This romanticized view of our industry contributes to a